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Before India’s Got Latent 2, Chello Meme was already a viral sensation: The story behind the Arunachal influencer

Source: Business Today

Her India's Got Latent 2 appearance has proven a turning point online too. From around 77,000 Instagram followers before the show, Chello now commands roughly 106,000.

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This digest is published with acknowledgment to Business Today. For the complete analysis, headnotes, and citations, please refer to the source.

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