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iPhone 18 Pro launches ahead of Navratri, Diwali, but grocery and BPC could steal festive e-commerce spotlight: Report

India’s festive online shopping basket is expected to broaden beyond smartphones and electronics this year, with grocery, beauty and personal care, and home categories gaining momentum. Redseer projects festive e-commerce growth of around 25% in 2026, even as mobiles’ share of online festive sales is expected to decline.

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