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Tax & ComplianceLiveMint — Money

IPL mega auction or a masterclass in behavioural economics? Sunk cost fallacy, winner’s curse, FOMO and more | Explained

4 Oct 2026 · 4 Oct 2026Source: LiveMint — Money

The IPL mega auction highlights how emotions can cloud decision-making for franchise owners. These psychological traps mirror investors’ behaviours in stock markets, where past spending often skews current judgments.

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This digest is published with acknowledgment to LiveMint — Money. For the complete analysis, headnotes, and citations, please refer to the source.

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